I mean, let’s be honest - who doesn’t?
As a passionate innovator, branding fanatic, and strategic thinker, I empower brands to discover their unique stories and share them with the world in the most powerful way possible.
In a reality of overcrowded industries, I can’t turn down the background noise.
But I can turn up the volume on your story so that you become a clear and captivating voice above the noise.
I started my career as an international liaison for the Israeli Embassy’s Trade and Economic Division in London, where I helped Israeli start-ups develop their business strategy, raise capital, and secure international clients and partners.
In 2016, I made aliyah to Jerusalem - the ultimate city of stories. Every ancient alleyway and sacred stone whispered to me on the street. Every person I passed on the sidewalk or sat with on the bus had an entire lifetime etched into their face.
While I couldn’t possibly capture every single one of their stories, I realized it was time to get personal in my professional life. I wanted to be able to truly hear, feel, and share the inspiring brand stories I heard all day.
So in 2018, I founded HiPitched, a boutique strategic branding agency. Since then, I have guided more than 20 companies in 12 industries across 8 countries.
To make sure every brand’s story is told perfectly, I handpick the perfect mix of professionals from my trusted network of talented freelancers, including:
Content Writers
SEO Experts
Brand Designers
Together, we help you discover the story hidden within - and then we make sure it looks, sounds, and feels as engaging in real life as it does in your head.
First and foremost, I’m an Orthodox Jewish woman, a loving wife, and a doting mother to my beautiful daughter.
I know, not necessarily what you were expecting. But that’s okay! I make it my business to smash stereotypes and glass ceilings.
I mentor young Orthodox women who want to break into Israel’s Tech scene, and I teach courses to college/university students about female leadership, morality in the workplace, and how to achieve a work-life balance.
I’m also passionate about paying my blessings forward. We donate 10% of all our profits to worthy causes and are proud to have partnered with over 30 charities and counting.
Alright, I think that’s enough about me.
That’s my story, what’s yours?
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